Daniel Oviedo Nonprofit & public-sector consulting

A boarded-up corner, three modeled futures.

Scenario modeling and RFP support for the arts-anchored redevelopment of 611 Main Street, a city-owned site at the heart of Worcester's Theatre District.

01A vacant civic site
02Three modeled futures
03Decision materials
Existing condition
Illustrative vision

611 Main today, and one illustrative future from the delivered study. The render is a concept, not a design.

The engagement, on film · 28 seconds · sound on

The challenge

611 Main Street is the former Registry of Motor Vehicles: granite-clad, boarded up, and sitting on one of the rare downtown parcels where a single redevelopment decision shapes a corridor's identity for a generation. The study examined which combinations of housing, arts, and ground-floor uses could deliver civic value, serve a visible affordable-housing need, and remain financially plausible. It also asked what it would take to carry that analysis from a graduate study to a redevelopment authority board and into a credible RFP.

The work

  • Co-authored the redevelopment strategyAn arts-anchored strategy developed through the Harvard Kennedy School's Greater Boston field lab as part of a four-person team, grounded in stakeholder engagement with city leadership, state officials, developers, arts-sector leaders, and resident advocates.
  • Three development pro formasFull models for a 150,000 square foot, nine-story program of 143 to 159 units depending on scenario: a market-rate anchor, a mixed-income scheme, and a majority-affordable scheme with a civic plaza. Each runs from land and construction assumptions through operating cash flows and financing, calibrated to Worcester comparables.
  • Continued with the City as a Rappaport FellowTranslated the study into decision infrastructure inside the Executive Office of Economic Development: transmittal memos, a detailed redevelopment authority board presentation, and a community-facing deck.
  • Produced the RFP support packageA scoring framework, a market-sounding instrument, a financing readiness brief, proposer forms, and the rest of the paperwork that makes an RFP answerable.
  • Demand and the funding ecosystemWalkshed and amenity-gap analysis layered over the city's subsidized housing inventory, plus a scan of the state and philanthropic capital that could plausibly close each scenario's gap.

The three modeled scenarios · shaded area shows income-restricted share of units

Scenario 1 · Market anchor~15% income-restricted · facade mural + cultural retail
Scenario 2 · Mixed income~40% income-restricted · rooftop commons + artist live/work
Scenario 3 · Iconic plaza~60% income-restricted · public sculpture + plaza

Program diagram, drawn from the delivered models. Shares are modeled, not proposed.

Findings, not recommendations.

The discipline throughout: model without a thumb on the scale, put the trade-offs where a board could see them, and leave the choosing to the people accountable for it.

The outcome

The engagement left the City with three modeled futures, board-ready materials, and a support package proposers can answer. What gets built is the City's call.

The scale of the question

Modeled program, per the delivered studies · figures are modeling assumptions, not commitments

150,000

gross square feet, nine stories

143 to 159

units modeled, depending on scenario

~$60M

modeled development cost, three scenarios

Shown here: three modeled futures for the parcel, roughly $60 million across the scenarios, and the board materials that put the trade-offs in the room. The parcel-level pro formas are the City’s working numbers for a decision still in motion, so whether to publish them is the City’s call.

“Daniel brought clarity and care to a complex redevelopment question. His work helped translate scenario analysis into materials the City could use as it considers next steps for the site.”

Paul Morano · Assistant Chief Development Officer, City of Worcester

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